A “Fresh” event on Saturday July 11th

10 07 2009

fresh

I hope you can join EAT Sacramento/CLUCK this Saturday for the Sacramento premiere of FRESH, a new film that highlights urban ag efforts, including hen-keeping. It is officially sponsored by EAT Sacramento/CLUCK, and supports our efforts.

“Fresh” celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Each has witnessed the rapid transformation of our agriculture into an industrial model, and confronted the consequences: food contamination, environmental pollution, depletion of natural resources, and morbid obesity. Forging healthier, sustainable alternatives, they offer a practical vision for a future of our food and our planet.

Among several main characters, “Fresh” features urban farmer and activist, Will Allen, the recipient of MacArthur’s 2008 Genius Award; sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan’s book, The Omnivore’s Dilemma; and supermarket owner, David Ball, challenging our Wal-Mart dominated economy.

Fresh showings will be at 2:30 pm and 4:00 pm at the Guild on Saturday, July 11th.  Advance tickets are available at Brown Paper Tickets.

I hope you can join EAT Sacramento/CLUCK this Saturday for the Sacramento premiere of FRESH, a new film that highlights urban ag efforts, including hen-keeping. It is officially sponsored by EAT Sacramento/CLUCK, and supports our efforts.

“Fresh” celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Each has witnessed the rapid transformation of our agriculture into an industrial model, and confronted the consequences: food contamination, environmental pollution, depletion of natural resources, and morbid obesity. Forging healthier, sustainable alternatives, they offer a practical vision for a future of our food and our planet.

Among several main characters, “Fresh” features urban farmer and activist, Will Allen, the recipient of MacArthur’s 2008 Genius Award; sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan’s book, The Omnivore’s Dilemma; and supermarket owner, David Ball, challenging our Wal-Mart dominated economy.

Fresh showings will be at 2:30 pm and 4:00 pm at the Guild on Saturday, July 11th.  Advance tickets are available at Brown Paper Tickets.

I hope you can join EAT Sacramento/CLUCK this Saturday for the Sacramento premiere of FRESH, a new film that highlights urban ag efforts, including hen-keeping. It is officially sponsored by EAT Sacramento/CLUCK, and supports our efforts.

“Fresh” celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Each has witnessed the rapid transformation of our agriculture into an industrial model, and confronted the consequences: food contamination, environmental pollution, depletion of natural resources, and morbid obesity. Forging healthier, sustainable alternatives, they offer a practical vision for a future of our food and our planet.

Among several main characters, “Fresh” features urban farmer and activist, Will Allen, the recipient of MacArthur’s 2008 Genius Award; sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan’s book, The Omnivore’s Dilemma; and supermarket owner, David Ball, challenging our Wal-Mart dominated economy.

Fresh showings will be at 2:30 pm and 4:00 pm at the Guild on Saturday, July 11th.  Advance tickets are available at Brown Paper Tickets.

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